KFC extends T20 sponsorship

Photo: Shaun Roy/Gallo Images Working together... Proteas players walk with KFC Mini-Cricket children at a recent KFC T20 International match. KFC announced an extension of their sponsorship for the T20 series.

The contract has been extended for another four years and will see KFC sponsor the T20 series matches between South Africa and Australia taking place next month.

KFC South Africa chief marketing officer, Mike Middleton, explained the importance of continuing their partnership with cricket. “Our sponsorship of the T20 Internationals, together with the KFC Mini-Cricket programme, enable us to take cricket development in South Africa to the next level and to hopefully unearth the next generation of Proteas,” he said.

“Getting kids active and closer to their heroes are among the primary goals of the Mini-Cricket programme and the T20 internationals greatly assist us in achieving these objectives.”

Chief executive officer of CSA, Haroon Lorgat, praised KFC for getting involved in developing cricket. Lorgat added that the cricket association was looking forward to the continued relationship in the coming years. The company has been the title sponsor of the KFC T20 Internationals since 2011 and the renewal sees the sponsorship continuing until 2020.

Three T20 international matches remain for the summer, with the Proteas set to take on Australia in a three-match series on 4, 6 and 9 March, before departing for the ICC World T20 Cup in India.

Details: www.cricket.co.za

 

  AUTHOR
Khanyisile Ngcobo
Journalist

find your
dream home

looking for an
affordable
apartment

List your Property

It's easy in only three
simple steps...

find professional
services in
your area

Locate a business
operating in
your area

List your Business

Want more customers? They're online right now, searching for businesses like yours. Place your ad now...

Latest News

COMMENTS

Top
Recommended Story x
World Population Day: 5 Things you need to know

Thanx for your referral. We have no doubt your friends will love our newsletter as much as you!

Don't forget to verify your email.

to our FREE newsletter
SUBSCRIBE to our FREE newsletter.




SELECT your titles:

Alex News
City Buzz
Fourways Review
Joburg East Express
Midrand Reporter
North Eastern Tribune
Northcliff Melville Times
Randburg Sun
Roodepoort Northsider
Rosebank Killarney Gazette
Sandton Chronicle


Your details:


Your friends:

I didn't sign up for this
I'd like to see and read more... (Please indicate in comments section below)
I'm relocating (Please indicate where to)
Other